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FORMA - Brand identity for museum of contemporary minimalism

FORMA is a fictional museum dedicated to minimalism and contemporary art, focusing on simplicity, structure, and space. It explores how form and material interact, creating an environment where art and architecture merge into a single experience. With a strong emphasis on clarity and intention, FORMA invites visitors to engage with art in its purest, most essential state.

style: functional, architectural, and highly refined

Exploring FORMA's new identity

style: functional, architectural, and highly refined

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FORMA's wayfinding based on the new identity

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FORMA's print materials based on the new identity

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